Orange County Service Area

Google Ads built for Anaheim's hospitality and event economy

We fund the team running your campaigns. You fund the media. Revenue-share partnership, no retainer.

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Anaheim runs on foot traffic and bookings. Tourism spikes around the parks, conventions fill hotels in waves, and local restaurants compete for weekend crowds and post-game diners. If your customer acquisition depends on being visible the moment someone searches, you need Google Ads infrastructure that can scale with demand and pull back when traffic softens. We're not an agency. MarketStra is a capital partner. We deploy operating capital into founder-led businesses to build and run paid search programs—Search, Shopping, Performance Max, remarketing, Local Services Ads. You keep the revenue. We take a share. The partnership runs 24 months.

Why

Anaheim
Specifically

Anaheim's economy doesn't operate on a steady curve. Convention season drives hotel occupancy into the 90s. Summer brings families. Playoff runs fill the Honda Center and surrounding bars. Then it goes quiet. Businesses near the resort district compete with national brands that have massive ad budgets and sophisticated bidding strategies. If you're a mid-market hotel, an event venue, a shuttle service, or a restaurant group, you're bidding against Marriott, Hilton, and chains with dedicated PPC teams.

Manufacturing companies in the industrial corridor west of the stadium face a different problem. Long sales cycles, niche decision-makers, keywords that cost $40 per click. You need someone who can structure campaigns for lead quality, not just volume, and who understands that a qualified demo request is worth more than 100 junk form fills. That requires time, testing, and capital to keep the program running through months of optimization before you see reliable returns.

How the Partnership Works

MarketStra funds the operational side. That means our team: account strategists, copywriters, landing page designers, data analysts, and the agent systems we use to monitor bids, test ad copy, and flag performance shifts. We cover salaries, software, reporting infrastructure, and everything required to run your Google Ads program at a professional level. You fund the media spend—the actual ad budget that Google charges when someone clicks. We don't touch that capital. It stays in your control.

We take a percentage of the revenue your campaigns generate. If a campaign drives $300K in bookings over 24 months and our share is 12%, we earn $36K. If it drives $80K, we earn less. The deal lasts two years. At the end, you own the account, the creative, the landing pages, and the performance data. No buyout, no transfer fee.

What to Expect Over 24 Months

  • Search campaigns live within 14 days, targeting high-intent keywords around Anaheim hospitality, events, and local services
  • Shopping and Performance Max campaigns for retail and product-based businesses, optimized for ROAS within 90 days
  • Remarketing flows built to recapture site visitors who didn't convert, particularly valuable during convention and park shoulder seasons
  • Bid strategy adjustments based on demand cycles, competition intensity, and your margin constraints
  • Conversion tracking and attribution models that tie ad spend to actual bookings, sales, or qualified leads
  • Quarterly performance reviews with cohort analysis and scenario planning for budget scaling or pullback

Common Questions

Who funds the Google Ads budget itself?

You do. MarketStra funds the people, tools, and infrastructure running your campaigns. The ad spend—what Google charges when someone clicks—comes from your side. We don't control or hold that capital. You set the budget, we execute within it.

What if my business is seasonal, like event-related or tied to convention traffic?

We build campaigns that flex with demand. We can scale bids and budgets during peak periods and pull back when traffic softens. The revenue-share model means we're not earning fees during months when your volume drops—we only make money when the campaigns produce results.

How do you compete with national brands that dominate Anaheim search results?

We don't try to outspend them. We find angles they miss—long-tail keywords, geo-targeted ad copy, landing pages that speak to specific traveler needs or local buyer intent. For manufacturing and B2B companies, we focus on lead quality and cost-per-acquisition, not impression share.

Do you work with businesses outside the tourism and hospitality sectors?

Yes. We partner with any founder-led business where Google Ads can drive measurable revenue: event venues, transportation services, retail, SaaS companies targeting Orange County buyers, industrial suppliers, healthcare providers. If search volume exists and you can track conversions, we can build a program.

What happens after 24 months?

The partnership ends. You keep the account, all creative assets, landing pages, conversion tracking, and historical performance data. No ongoing fees, no transition costs. You can run it in-house, hire someone else, or shut it down. The infrastructure is yours.

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Scout is free for founder-led businesses doing $500K+ with healthy margins.

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